5 Last-Minute Strategies for Digital Marketing for the Holidays

Most online retailers are highly active in the lead up to the holidays, and getting your brand to stand out amongst the many others is difficult. How can you increase revenue during this year’s holiday events? Below are some ground rules to get people spending on your website.  1. Create a Sense of Urgency Create limited-time offers so people will feel under pressure to buy your products as they don’t want to miss out on a good deal (FOMO). Have countdowns such as, get 15% off only this weekend, Or Spend $50 and get [product] free. This would also encourage customers to spend that bit extra. Use language that encourages a call to action. Use countdown clocks in newsletters and…