Digital Essentials 17 May 2019

Digital marketing

Top Digital Marketing Trends 2019

“Our morning rituals start with e-newsletters and our nightly routines end with social notifications and subscribed emails. Needless to say, technology has pierced through almost every part of our lives.”

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Social media

Building A Social Media Engagement Strategy

“On social media, the word “engagement” gets used so often, it’s almost become a (gasp!) buzzword. But while most buzzwords come and go, real engagement is a long-term play.”

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SEO

How To Create An SEO Strategy For 2019 

“Here’s a cliche among digital marketers: Search engine optimization (SEO) isn’t what it used to be.”

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Pay Per Click

5 Quick Ways to Get More Conversions From Your Landing Page 

“Landing pages. They’re the unsung heroes of B2B marketing. You won’t see them up for many awards, but their role in the buyer’s journey is critical.”

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Strategy

Why Purpose Is The New Competitive Advantage

“Whether viewed from the employee or consumer perspective, purpose has become a powerful force giving companies a competitive advantage.”

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Web development

9 Examples Of Product Descriptions That Sell

“Great product descriptions need to augment your product pages by selling your products to real people, not just acting as back-of the-box dispensers of information for search engines.”

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